YouTube created the NextUp program which will support future video stars. Creators who are selected receive a $2,500 voucher for production equipment as well as a spot in a week-long creator “boot camp” held at a YouTube Space, where they are coached by production experts on how to shoot high-quality videos according to Sahil Patel Of Digiday.
In order to qualify for NextUp, creators must already have 10,000 to 100,000 subscribers. Users must also submit an application responding to three short essay questions about why they want to participate, how they plan to develop their channel over the next year, and how they would collaborate with other participants in the program.
Here is a video published three years ago showing the platform NextUp has given it's creators. Check it out:
“NextUp is about shining a spotlight on fast-rising creators on the platform,” said Sara Mormino, director of YouTube global content operations. This year, the NextUp program plans to select up to 360 YouTube channels from around the world.
Half a decade in, 200+ YouTube creators from over 10 countries have participated in the NextUp program. This gives people the opportunity to work with a very diverse group of development professionals and fellow creators to hone their production and storytelling skills.